MISSION & VISION

JSB Mission

The Journal of Social Business (JSB) is an Interdisciplinary Refereed Journal. Inaugural Issue published in January 2011, the Journal aims at pursuing ‘Social Innovation and Sustainable Social Business Creation Toward the Enhancement of Human Welfare’. It lays emphasis on Community Grounded Paradigm Shift – ‘One that Places the Disadvantaged and Marginalized at the Centre’. It does hub Trickle-Up conduit in maximizing the economic and social impact of entrepreneurial initiatives undertaken for the disadvantaged in communities.

JSB Vision

The Journal of Social Business (JSB) envisions an innovative domain of Social Business as a new dimension for capitalism, developed by Grameen Bank Founder Nobel Peace Laureate Muhammad Yunus. And the Journal devotes to pursuing ‘Social Business Creation’ as a pathway to harness the energy of profit-making to the objective of fulfilling human needs. The JSB envisages Social Business - holds the potential to redeem the failed promise of freemarket enterprise - as a new line of enquiry.

In fuller fulfillment of its mission and vision, the Journal JSB would promote and coordinate developments in the emerging field of Social Business, and explores effective pathway in making vital contributions toward addressing significant global challenges including poverty, inequalities and environmental destruction. As such, the JSB would continually provide an interface between the social mission-driven practitioner community - entrepreneurs who are actively engaged in embracing the challenge of a ‘new’ orientation to businesses while maximizing economic and social impact, and adopting effective strategies to integrate their innovations into ongoing and future operations; and the academic community - scholars and researchers who perceive the opportunity to apply their work, both qualitative and quantitative, to critical issues such as poverty and deprivations, inequalities in income and wealth, housing, education and healthcare, environmental degradation, etc facing the society, and are enthusiastic to pursue scholarship on entrepreneurial innovations in achieving substantive social goals.

A Decade of JSB Publication

As an Interdisciplinary Journal, the dynamics of Journal of Social Business (JSB) sources the path illustrating and addressing the ‘real’ challenge: redesign of sustainable systems - the notion of entrepreneurship in value-creating ‘bottom-up’ possibilities, via increasingly important role of social enterprises and initiatives directed at empowering communities in tackling poverty, deprivation and inequalities in income, health, education, housing, etc, and assessing the impact of selfless human notion as a driver of behaviour for economic action (as for instance, charitable and philanthropic activities).

Indeed, as an innovative Micro-Up route to economic transformation, among other things, the success of micro initiatives represents aggressive use of market forces and sustainable business practices to achieve substantive social goals. Bangladeshi flagship entrepreneurial innovators – BRAC (1972) and Grameen (1983) are classic examples of such a model. Also, originated in Kenya in 1999, Jamii Bora is a unique addition. Remarkably, BRAC, now the World’s Largest NonGovernment Development Organization, and Nobel Peace Prize Winning Grameen Bank’s outstanding success in lifting millions of rural people (especially women) out of poverty, and even in a small way, Jamii Bora’s effectiveness in reshaping urban slums’ derailed individuals to empowerment, demonstrate effective pathway out of poverty and deprivations. At completion of a challenging Decade (2011-2021), JSB celebrates the successes of Trio Micro Models – BRAC, Grameen and Jamii Bora.

It was inspiring that during 2011-2021 young people around the globe engaged in increasingly brainstorming ideas on entrepreneurial solutions to critical socio-economic issues facing communities. Notably, Youth Essay Presentations at the Global Assembly 2010 focused on ‘sustainable community-building system design, youth job-creation and open-source entrepreneurial innovations’. The Youth Brainstorming in Dhaka (Bangladesh) on ‘Social Business Day’ in Years 2011 & 2012 spotlighted on ‘Achieving MDGs via Social Interventions’ while eradicating poverty and hunger through provision of employment for the young adults’. Another innovative ‘Student Skills to Create Business Solutions’ contest took place in the US State of Georgia in Fall 2011. Students’ Teams had exciting opportunity of eloquently presenting their cases – they put their knowledge to work while finding business solutions to some pressing community issues such as unemployment, adult illiteracy, domestic violence, housing, etc. The Journal illustrated three winning cases that Georgia was cheering, also one of the three winning Social Business Day 2012 (Dhaka) job-creation tales - crafting the idea of an IT venture to provide the disabled young people with training and skill development courses in order to make them ‘employable’. To add, the Journal actively represented and engaged at the Social Business Plan Competition, sponsored by Alabama Social Business Forum, held on 18 January 2013 at Tuskegee University, Alabama, USA. The winning Essay – “Financing Small and Limited Resource Farmer Inputs As a Business Strategy in the Alabama Black Belt” - was included in JSB July & October Issue 2013.

The Journal encourages youth mobilization and hopes to celebrate collaboration cases of youth and academia. If young people around the world study Bangladesh’s 1972 onward microentrepreneurial journey as the first network transformational economics case, then they can optimalize designing futures people most want everywhere now - that all human productivities can be freed by million times more collaboration technology than when industrial age man raced to the moon in the 1960s.

The JSB excitingly documented contributions that addressed society's most pressing problems for solutions in new and imaginative ways. And, it presented discussions on the problems and experiences of social cause-driven entrepreneurial activities – both for-profit and not-for-profit - in their various manifestations, and initiatives to achieve social benefits where unmet needs are perceived. Nevertheless, even in a small way, consistent appearance of the quarterly JSB issues – Total 38 Issues - during 2011-2021 have helped in that process aimed at maximizing social impact, thus enhancing human welfare.